Fellowship Fridays: Why Blog Post Size Doesn’t Matter

July 31, 2009

Does size matter?

It’s the age-old question… at least in blogging. Just how long, exactly, should a blog post be? What is the ideal size to attract readers, keep their attention, and leave them completely satisfied?

I have read countless articles trying to answer that question in one way or another. Some say we should write around 250 words per post, in order to rank higher with search engines. Others say we should write 2000-word articles, so readers will bookmark them and come back to them later. I’ve read arguments for everything in between.

In 7 Secrets To A Sensational Blog Post, Tremendous News tells us the magic number of words is 732. By the way, under no circumstances should you click that link if you are easily offended by expletives or crude humor. I, on the other hand, visit that site regularly… ’cause I’m a classy gal, that’s why.

But back to the issue at hand… the optimal size of a blog post.

Since the answers seem to vary widely, and I’ve done my fair share of research on the subject (of blog post size, that is), I wanted to share with you two reasons why I know with certainty that size does not matter:

1. Raptitude

Raptitude, by my dear friend, David Cain, is one of my guilty pleasures. Its long, decadent, carefully crafted posts are like exquisite caresses. With material such as You Are the Greatest Story Ever Told and The Secret to Connecting with People, Raptitude never fails to deliver the slow, sultry reading experience people crave. Consider spending a languorous afternoon devouring each luscious post, admiring every last inch of its… implications. It is a scintillating journey, the anticipation building up to a delectable conclusion every time. Sensual and sensitive, Raptitude posts take their time, prolonging the experience. Explore David’s site and you will, undoubtedly, become completely enraptured.

2. Owl Sparks

Carlos Miceli is a fabulous guy from Argentina, for whom English is a second language. Owl Sparks, with its sexy Spanish accent, is the powerful, thought-provoking burst of passion that stays with you long after the brief textual encounter. Primal and provocative, Owl Sparks invites you to enjoy some mesmerizing moments. Posts like About Hard Work and Big Is For Losers leave you satisfied, yet wanting to come back for more. This quickie is the one-night-stand so good it turns into a standing appointment. What it lacks in duration, it makes up for in intensity.

The truth of the matter is… with blogging, it’s all in what you do with it! Whether it takes 20 words or 2000, a skillful writer knows how to apply each method for maximum effect.

All you have to do is ask your readers, “Was it good for you?”

If the answer is yes, they’ll keep coming back for more.

Ciao!!!

What do YOU think? Does size matter?

P.S.: This post was written in collaboration with my FairyBlogMother, who also adores David, and has recently become a fan of Carlos’ site.

(Photo Credit)

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Posted in Fellowship Fridays, friendship